iProspect Tools

  • Client: iProspect
  • Role: PHP Developer
  • Technology: PHP, Symfony, Silex, Doctrine, XML, JSON

Building various seo & marketing analysis tools which gathered large amounts of data from external API's and search results pages. Including:

A tool to calculate market share across different search markets by gathering and analysing large amounts of search engine results data from the GetStat API. The database stores almost 50 million new records per month. The system also scraped and analysed images from Google image searches and product listings.

A tool to find where URLs or keywords have cannibalisation issues. Search engine ranking data was imported into the system daily via the GetStat XML API. Keywords and URLs were presented in JavaScript based line and bar charts showing ranking movements over 30 day periods.

A tool for finding influential Twitter users by analysing data from both the Twitter and Buzzsumo API's. The system currently stores information on over 25 million Twitter users.

A tool for pulling historical ranking data from the BrightEdge API